Here’s what I really like about the Jet Lag Mask: there’s a ton of different ways to use it. The brand has quickly become an uncontroversial, for-all-skin-types staple in the beauty community. Since the brand’s explosive launch in 2018, they’ve launched seven products, though none have seen success quite like their inaugural Jet Lag Mask, which almost immediately hit best-seller status. Summer Fridays is all about giving your skin some time off, so you can focus on more important things. Their vegan, cruelty-, and paraban-free products aim to relieve stressed out skin and give an immediate glow. Here’s everything you need to know.Ĭreated by beauty and lifestyle influencers Marianna Hewitt and Lauren Gores Ireland, Summer Fridays is perhaps the most successful influencer-backed company we’ve seen in the last couple of years. Summer Fridays is the lovechild of two beauty influencers, and, as we’ve learned, Instagram-born products tend to run on the gimmicky side.īut, as evidenced by this very article, I’m also a very big fan of influencers (hi, Lindsay,) and if the Jet Lag Mask felt as good as it looked, I knew I was in for something good. Possible, but it’s probably not going to happen.Īnd it makes sense: within two weeks of launching, the mask became Sephora’s best-selling skincare product, and, according to Summer Fridays, one tube of it was sold every two minutes in 2019. Finding a beauty blogger who hasn’t raved about Summer Fridays’ Jet Lag Mask is kind of like thinking you’re going to marry your high school sweetheart.
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